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Kingman TV advertising

The key to successful advertising is to determine the best medium or combination of media to accomplish your sales and marketing objectives. This profile covers TV alone or as part of a Broadcast TV / Radio media mix.

Advantages of

Mass Appeal: In addition to the 98.9% penetration rate among U.S. households enjoyed by television in general, 83.7% of these homes are multi-set households. (Nielsen Media Research, 2011)

Visual Appeal: TV has the ability to capture attention through sight, sound and motion.

Credibility: Perceived accountability with well-accepted audience measurement metrics.

Add Radio to Your Media Mix

Mobile Medium: Radio is listened to at home, work and in-car and reaches people closest to the time of purchase intent.

  • sources:
  • Radio Advertising Bureau, 2012
  • Media Dynamics, 2011
  • TV Demensions, 2011